"...I been in the mortgage business for 30 years!"
They ALWAYS say that, but it dudn't mean SQUAT!
In fact, you gotta be real careful, "the longer you been one," that you don't let your head get stuck up yer butt!
I'm not saying that's where your head is right now, but...hey, is it?
Let's look at it like this...I did a tele-seminar for you on April 30th...and a fella said that "charging 5 points on a refi is 'predatory!'"
No, actually, it's fully LEGAL, by the letter of the law, Bubba!
Besides, how do you DEFINE "predatory?"
The borrowers are disclosed, even re-disclosed, closed, and given a 3 day rescission period, and access to an attorney, who can be paid-for out of proceeds...and they REPEATEDLY sign-off on them disclosures...
Saying that they AGREE to pay 5 points. (And this is on PRIME refi's that my guys are doing, using my mortgage marketing.)
So, if THEY think it's worth 5 points, idn't that all that matters?
Or do we need to ask Hillary how much we should make? I guarantee you, her answer will be "zilch!"
Well, HILLARY idn't the CUSTOMER, so who cares what SHE thinks?
I'm involved in a start-up company, in a particular industry right now, and we're looking to raise $5-million in start-up capital, trading-away a portion of equity (that means stock, Bubba) in the company, in return for money invested.
We've had a couple guys say they'd want things this way & that way...but THEY haven't written a check yet! Even though others HAVE!
So, our answer to them is, "if you want to have a say, you have to be a 'buyer,' not an 'outside observer!'"
I mean, if you wanna write for BidnessWeek, THAT pays $40K a year.
But, if you wanna turn $100K into $3-million, or $1-million into $30-million, or $5-million into $150-million, then get out yer checkbook.
Otherwise, your "opinion" as a "non-buyer" dudn't count!
We've told this to a venture capital Billionaire, and to a hedge fund guy. Without flinching, blinking, or p!$$!ng our pants.
Beauty is in the eye of the beholder. No one else counts.
Not Ralph Nader, not Consumer Reports, none of those jokers, 'cuz THEY ain't yer customer!
Oh, and in case you think that getting 5 points on a PRIME refi is about ripping-people-off, it is NOT.
Like I said, we present the benefits, and we present the fee. The benefits, when PROPERLY presented with kick-a$$ marketing, and half-way decent salesmanship, gets you the 5-points!
See, an 800 credit score, or a 500 credit score...they're the same guy: Homer Simpson!
Just 'cuz somebody has an 800 score, doesn't mean they don't have PROBLEMS that they need YOU to fix!
It also does NOT mean they're "better than you," that they make a ton, or that they're a genius!
If they were ANY of those things, then why are they calling YOU for help?
And if they're so smart, then why do they AGREE that the benefits you present EXCEED the 5 points they're paying for a PRIME refi?
Because they DO!
They want the BENEFITS more than giving-up the 5 points they have to pay to get 'em!
If you don't get THAT, then maybe you've been "in the bidness for too long?"
Well, if you REALLY want to pull it out of yer butt, and make the great BIG duckets...like never before...then you should get yer keister to my June 28th & 29th Tucker MasterMind Summit, right here in Chicago!
You can save yer seat by going here right now!
And the price goes up $1,000.00 later this week! Plus, if you just wanna become a Member of my thing right now, then you get the Tucker MasterMind Summit for free!
Oh, hey Cowboys fans, Tony Romo is a tool.
Just check-him-out, (supposedly) trying to sing the 7th inning stretch, at Wrigley Field, on Mothers' Day! Here's the video!
Sincerely, your short, bald buddy,
Scott Tucker
The Mortgage Marketing Genius(R)
P.S.: My June 28th & 29th (last owner-occ. close is June 25th) Tucker MasterMind Summit is in beautiful downtown Chicago! You can register right now, and still get a whole bunch of goodies, plus take $1,000.00 off when you REGISTER TODAY! Remember, you do NOT need to be a Tucker MasterMind
Member to attend! And, later this week, this'll be going up ANOTHER $1,000.00! But, if you want into my Program now, you can get the Summit for FREE, as a Tucker MasterMind MEMBER!
P.P.S.: Don't forget to click on "comment" below to tell me what you think! I even let DEMOCRAT Dallas Cowboys fans, and guys with 30 years in the bidness post on my blog!
